"Water water everywhere but not a drop to drink"
Zilker Trail founder and Head of Service Delivery Jared Bauer makes his interview debut, joining Keith Swiderski to discuss the paradox of organizations having unlimited amounts of data at their fingertips, but still thirsty for insights.
Organizations are collecting more and more data, resulting in additional resources and costs to house and secure this data, but still lack basic insights to answer vital questions.
How do we solve this problem? Before you start wrangling the data, understand the goals of your customer and articulate the business questions that you are looking for the data to answer.
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